Appendix table 4a. Prevalence of marketing and organisational innovations by industry, 2008–2010, share of enterprises
| Industry | Organisational innovations | Marketing innovations | Marketing or organisational innovations | Product, process, marketing or organisational innovations |
Innovation activity, broadly defined |
All elements |
| % | % | % | % | % | % | |
| Mining and quarrying | 6,1 | 13,1 | 17,5 | 23,9 | 23,9 | 0,0 |
| Food products and beverages | 33,2 | 37,8 | 41,4 | 54,8 | 54,8 | 13,2 |
| Textiles | 23,1 | 17,6 | 27,7 | 48,0 | 58,1 | 2,9 |
| Wearing apparel | 45,5 | 11,5 | 45,5 | 45,5 | 45,5 | 2,9 |
| Leather and related products | 0,0 | 12,7 | 12,7 | 18,7 | 18,7 | 0,0 |
| Wood, products of wood, and cork | 22,9 | 19,8 | 25,2 | 41,7 | 41,7 | 10,1 |
| Paper and paper products | 38,3 | 38,3 | 51,3 | 72,1 | 73,5 | 8,8 |
| Printing and reproduction of recorded media | 22,8 | 22,0 | 32,2 | 44,4 | 49,8 | 7,2 |
| Chemicals and chemical products | 50,9 | 36,6 | 64,7 | 76,9 | 79,4 | 15,3 |
| Rubber and plastic products | 33,2 | 30,9 | 43,4 | 67,2 | 70,2 | 7,7 |
| Other non-metallic mineral products | 26,5 | 26,5 | 37,3 | 54,9 | 55,8 | 9,9 |
| Basic metals | 56,7 | 32,1 | 58,7 | 69,4 | 69,4 | 6,2 |
| Fabricated metal products, except machinery and equipment | 32,0 | 21,7 | 39,9 | 53,4 | 58,0 | 6,7 |
| Computer, electronic and optical products | 40,2 | 47,6 | 56,6 | 76,8 | 76,8 | 18,7 |
| Electrical equipment | 46,4 | 37,1 | 58,8 | 74,4 | 77,5 | 12,3 |
| Machinery and equipment n.e.c. | 36,1 | 34,5 | 50,5 | 75,1 | 77,9 | 14,2 |
| Motor vehicles, trailers and semi-trailers | 29,8 | 19,9 | 29,8 | 52,1 | 70,2 | 7,0 |
| Other transport equipment | 47,9 | 46,1 | 66,1 | 85,8 | 87,6 | 26,2 |
| Furniture | 13,3 | 19,7 | 27,7 | 53,6 | 60,9 | 0,8 |
| Other manufacturing | 31,7 | 44,3 | 44,3 | 69,8 | 69,8 | 12,9 |
| Repair and installation of machinery and equipment | 17,0 | 9,3 | 17,7 | 26,2 | 28,8 | 5,3 |
| Electricity, gas, steam and air conditioning supply | 33,5 | 25,5 | 38,5 | 47,3 | 49,4 | 7,9 |
| Water collection, treatment and supply | 25,2 | 12,6 | 30,1 | 55,3 | 55,3 | 0,0 |
| Sewerage, waste treatment | 18,1 | 11,5 | 22,9 | 34,9 | 39,7 | 1,8 |
| Wholesale trade, except of motor vehicles and motorcycles | 36,1 | 36,0 | 47,2 | 57,8 | 58,8 | 6,8 |
| Transportation and storage | 16,1 | 10,2 | 19,9 | 30,1 | 32,7 | 1,2 |
| Postal and courier activities | 19,0 | 19,0 | 19,0 | 25,4 | 31,8 | 5,1 |
| Publishing activities | 30,3 | 39,1 | 43,7 | 54,2 | 58,2 | 13,7 |
| Telecommunications | 34,1 | 54,2 | 65,2 | 67,3 | 67,3 | 12,1 |
| Computer programming, consultancy and related activities | 45,8 | 44,1 | 58,3 | 74,5 | 78,0 | 21,4 |
| Information service activities | 23,9 | 29,3 | 34,8 | 45,7 | 45,7 | 7,6 |
| Financial service activities | 50,9 | 33,3 | 58,4 | 65,2 | 65,2 | 6,5 |
| Insurance, reinsurance and pension funding | 56,6 | 46,7 | 65,9 | 65,9 | 67,9 | 10,3 |
| Activities auxiliary to financial services and insurance activities | 72,8 | 44,6 | 75,4 | 77,9 | 77,9 | 13,8 |
| Architectural and engineering activities; technical testing and analysis | 31,3 | 24,2 | 41,1 | 51,8 | 55,8 | 6,4 |
| Total | 31,5 | 27,5 | 40,4 | 53,7 | 56,2 | 8,1 |
| Manufacturing, total | 30,9 | 26,7 | 39,8 | 56,2 | 59,2 | 9,0 |
| Services, total | 32,0 | 28,1 | 40,9 | 51,3 | 53,5 | 7,2 |
Source: Innovation 2010, Statistics Finland
Inquiries: Mervi Niemi 09 1734 3263, tiede.teknologia@stat.fi
Director in charge: Leena Storgårds
Updated 22.3.2012
Official Statistics of Finland (OSF):
Innovation [e-publication].
ISSN=1797-4399. 2010,
Appendix table 4a. Prevalence of marketing and organisational innovations by industry, 2008–2010, share of enterprises
. Helsinki: Statistics Finland [referred: 22.11.2024].
Access method: http://www.stat.fi/til/inn/2010/inn_2010_2012-03-22_tau_005_en.html